Golden Spiral is a B2B marketing agency that helps transformational HealthTech companies focus their brand message and generate demand in the market.
It’s the world we live in.
We speak healthcare, know the ecosystems, and understand what it takes to bring complex solutions to a demanding market to engage enterprise leaders in journeys that convert. Your market is changing daily, our team is tuned in to your vertical and optimized to keep you on top of the trends, so you are positioned to lead the right conversation.
It all starts with your customers’ real needs.
Our proprietary and proven Buyer Matrix℠ process ensures we uncover and understand the real problems your buyers face and how your offerings answer their needs. It is the foundation of our efforts and provides the structure we need to create a perfectly targeted demand generation framework that will drive the growth you are looking for.
We don’t guess when we can know.
We have the tools and the expertise to objectify marketing activities and work to eliminate guesswork wherever possible. We research and learn what is really going on in the market, how your competition is positioned, and where your targets are tuned in and listening. Then, we develop the strategies, tactics, and key performance indicators (KPIs) based on your objectives to drive the desired results.
Real differentiation starts at the deepest levels of your brand.
Buyers research facts, but when it’s decision time, emotions play a powerful role, and communicating your “why” is the authentic foundation that can really set you apart. We’ll help you develop a brand that clearly expresses who you are, what you uniquely deliver — and why it matters.
We’ve built our team to embody a strong set of values. The result is a great group of humans who love being here, have a high degree of mutual respect, and enjoy the journey of collaborating with each other and with our clients. We’re creatives, learners, analysts, journalists, strategists, technologists, storytellers, and project mavens joining forces to move markets.