Evolving a Market Segment
Frank Barry, founding team member and COO/CMO of Tithe.ly, joined us live on Studio CMO to talk about the impact of COVID-19 on faith-based institutions and how Tithe.ly’s technology has found a way to help.
Frank began his career as a youth pastor before entering the tech world through a position at Conterra (now known as Blackbaud), where he was hired to start a faith-based consulting service.
This interview delves into:
- Tithe.ly’s new demand cycle
- The power of checking-in
- Tithe.ly’s marketing & communications before and after COVID-19
- The pitfalls of rapid growth
- How Tithe.ly is preventing growing pains
For more information, visit https://studiocmo.com/01