Our HealthTech Marketing Services

We help B2B HealthTech companies drive leads by building effective brands, websites, and demand generation programs.

Branding & Positioning

We create a compelling visual brand and messaging platform by focusing on your buyers and communicating your unique solutions to their problems.

Demand Generation

We drive B2B marketing initiatives proven to produce leads and generate demand in the HealthTech industry.

Website & Collateral

We bring your brand and message to market through an engaging, lead-focused website and well-targeted marketing and sales collateral.

When you bring in a consultant the hope is they’ll bring something clearer, more evocative, more inspiring, and more infused with meaning than anything you’d come up with in a million white board sessions on your own — that’s exactly what the Golden Spiral team did. We brought in great people to help us solve a problem. What we came away with far surpassed anything we could have done ourselves. It was exciting, and it’s been exciting ever since.
Rob Metcalf
CEO, Concert Genetics

Integrated Approach for HealthTech

Selling into the healthcare market is getting more difficult as digital solutions continue to emerge, competing for the attention of healthcare professionals who have limited time and attention.

You have a solution that you know can deliver real change but are struggling to communicate it clearly and capture the attention of the right decision makers.

That’s why Golden Spiral exists.

The goal of marketing is simple: produce qualified leads. But prospects are on their own journey to solve their problems and you must find a way to convince them your product is the solution to their problems. Your company’s positioning and website serve as the critical foundation for engaging your prospects, while demand generation turns market positioning into market movement.

We can work with you to develop one component or all three, but they must all work in concert to fully realize your market potential.

It works.

This integrated approach has lead to clear results. Here is what it’s looked like for some of our clients.

Bringing the Pioneer of EHR Test Automation to Market
Golden Spiral is more than a marketing company, they are a business partner. Their team helped us reframe our service offerings and better position ourselves in the market. They really learned our business and provide us with continuous value. They are very knowledgeable and act as an extension of my team. I strongly recommend Golden Spiral and will use them for years to come.
Dan L. Dodson
President, Fortified Health Security
Our brand needed an updated look and feel, and most importantly, something that stood out versus the competition. Golden Spiral did an excellent job of surveying the market to determine creative ways to differentiate our brand, developed an innovative, consistent design across all our marketing materials, and launched a new digital presence for us that will be foundational for years to come.
Daniel Hart
CEO, Apollo LIMS

Don’t need each component of marketing?

We support HealthTech companies with proven programs crafted to support your objectives at any point in your company’s journey.

Branding & Positioning

We create a compelling visual brand and messaging platform by focusing on your buyers and communicating your unique solutions to their problems.

Demand Generation

We drive B2B marketing initiatives proven to produce leads and generate demand in the HealthTech industry.

Website & Collateral

We bring your brand and message to market through an engaging, lead-focused website and well-targeted marketing and sales collateral.

Hello!

We would love to hear from you. Fill out the form, or, if you prefer, send us an email

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